Manufacturefy

Building dreams without the middleman.

The Problem.

Manufacturefy aims to cut out the middleman during the manufacturing process. Got a product, but don’t want to pay a broker? This is your software. Great idea, right? You are correct. So they needed an equally great logo that encompassed what they were about. Their existing logo was just enough to get past an investment round. Now they were ready to tackle the world with a better brand.

The Solution.

So I made a logo and a brand. It was simple - it resembled an “M” with a globe. It had the appearance of familiarity and something you had seen before - exactly what I was going for. I thought we were up to a good start.

The logo’s goal of familiarity worked too well. We were noticed by a national union and were told to change the logo. Not too bad for a startup to get noticed by a national manufacturing union, eh?

So I started the logo design process over again. I think the new logo better than the old logo. You tell me.

What Was Needed

Logo Design

Branding Elements

This logo takes the cake. Inspired by a gear cog, this logo symbolizes the manufacturing process and work ethic; symbolizing the connectivity of the Manufacturefy platform with chain links; still incorporates a global outlook with a circle lockup.

Best of all, if you look closely, the inside of the chains spells “MANU.”